New measures by Ukie to restrict sale of 'loot boxes' in UK video games amid gambling concerns
Amid concerns over potential links to gambling, UK industry body Ukie has unveiled 11 measures to strengthen restrictions on 'loot boxes' in video games, including technological controls for under-18s
Industry body Ukie has introduced 11 new measures to toughen restrictions on 'loot boxes' in video games sold in the UK, in response to gambling-related concerns.
These measures include technological controls to limit access for users under 18, a public information campaign, a new Video Games Research Framework, and more transparent disclosures on loot box content.
Loot boxes, which allow players to purchase randomly assigned in-game extras, have raised concerns due to their potential to act as a gateway to gambling addiction.
Despite these concerns, Culture Secretary Nadine Dorries previously ruled out government intervention, citing potential "unintended consequences" for the gaming sector.
Ukie's new principles emphasize the industry's commitment to safe and responsible gaming.