Novamedia exits Dutch online gambling market over stringent rules
Novamedia BV, operator of the Netherlands’ Postcode Lottery, has handed in its licence to operate online gambling in the country
Novamedia BV, the operator of the Netherlands' Postcode Lottery, has given up its license to operate online gambling in the country. The company cited the stringent regulations in the Dutch market and the upcoming ban on untargeted gambling advertising, set to be implemented by July 1, as reasons for the move.
Novamedia gained a Dutch online gambling license in March last year and launched an Evolution Gaming-powered casino suite. However, the Dutch gambling authority, Kansspelautoriteit, has already removed it from its list of licensed iGaming operators.
The company will continue to operate the Postcode Loterij and invest in innovation in its retail product.